Saltwater Lures

These Resin Jigs are durable and feature a thick durable clear finish around a traditional lead jig. These are best for Albies and Bonita when in s...

One of the most fished soft plastics around began its life at Storm in 2002. The soft outer body, the holographic swimming’ flash foil and the I-b...

The EPOXY JIG™ Lure features a vivid scale finish core surrounded by a double thick translucent coat for excellent durability and natural refractio...

The EPOXY JIG™ Lure features a vivid scale finish core surrounded by a double thick translucent coat for excellent durability and natural refractio...

Fish Snax Lures  5 inch bait effective for False Albacore, Stripers, Bluefish, Redfish and other inshore fish.  Comes in five different colors for ...

The EPOXY JIG™ Lure features a vivid scale finish core surrounded by a double thick translucent coat for excellent durability and natural refractio...

The Rebel Jumpin’ Minnow glides from side-to-side across the surface like a baitfish fleeing a furious predator. It also contains an “old-style” ra...

4/0: Works with Albie Snax as well as other soft plastic lures 6/0: Works with Albie Snax and da'Squid, as well as other soft plastic lures. 7/0: M...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

Salt Pro Minnows lures catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ...

These life like hybrids dive between 6-24 inches and have a tight wiggle to attract predatory fish. SPECS :SIZES: 6 AND 7 INCHWeight: 1oz AND 1.5oz...

The Yo-Zuri Hydro Squirt is the most realistic hard bait squid imitation on the market. The Yo-Zuri brand skirts, found on each Hydro Squirt, add t...

The Bucktail Jig has a unique head shape eyelet and placement which gives it a natural gliding action. When jigged, its body stays parallel for gre...

Fish Snax Lures 1/2 Oz of Epoxy Jig Magic. Designed for finicky fish feeding on small baits, but able to be launched into the FRAY. Get out there a...

Al Gag's latest invention, the Whip-It Fish is not your average soft-plastic swim bait, the dual action head and paddle-tailed style look so amazin...

The Whip-It Eel casts great and has a life-like action in the water.

FAT COW The Fat Minnow is the ultimate Epoxy Resin Jig. This lure is compact, realistic, and packed with detail. Coated with an extra tough and ref...

Jig Heads are compatible with the Whip-it Eel and the Whip-it Fish

The “SECRET PLUG” finally has a name!Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 ye...

Fish Snax Lures Rip across the surface for false albacore, bonito or striped bass or jig off the bottom for black sea bass!

Salt Pro Minnows lures catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ...

Al Gag's latest invention, the Whip-It Fish is not your average soft-plastic swim bait, the dual action head and paddle-tailed style look so amazin...

4.75" FULLY RIGGED SPOONS 4.75" Spoon Tandem Double 4/O Hooks M3 Double Hook Teaser Rig Biteproof 60lb Leader Total Overall Length 11" Fully Rigge...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent...